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Posts Tagged ‘sales’

The Psychology of Persuasion (and using it to gain sales and achieve price increases in difficult markets)

Academy Group 5, chief executive mentoring and experiential learning group (with members from the Coventry area) worked with Phil Hesketh this month to explore the difference between influence and persuasion and how to use this knowledge to improve relationships and business with key customers in the current difficult markets. (See Phil’s website at Key […]