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What You Heard Is Not What I Meant

“I know that you believe that you understand what you think I said, but I’m sure you realise that what you heard is not what I meant”

Dr Graeme Codrington

Dr Graeme Codrington

Dr Graeme Codrington gave a very professional and content rich workshop to members of the SW London experiential business learning® group, Academy Group 11 recently.

His ‘Mind the Gap’ workshop was unique in that in the 6 years that I’ve been a chairman of The Academy for Chief Executives, I had never seen the subject of communications approached in such a thought provoking manner.

His talk gave new insights into how we should communicate with our work colleagues and potential clients in that the values in the various generations, vary to a marked degree, particularly when contrasting the “silent generation” with the “boomers”.

The language used, in the x-generation, baby boomers, silent generation, is in need of careful interpretation. Dr Codrington gives us new insights and how to base our language on the values that we have, while being aware of the differences in values inherent in the other generations. This was a master class performance for CEOs in all sectors but it was particularly vital to any Managing Director who manages the sales function.

Joe AdamsI would not hesitate to recommend Dr Codrington as a speaker to any group who has an open mind and are willing to take on new concepts and approaches to the never-ending and exciting area of language and communication.

Joe Adams,
Chairman, Academy Group 11

The Academy for Chief Executives, a leading provider of experiential business learning® facilitates peer groups of CEOs and Managing Directors who meet together every month to network and take full advantage of experiential learning. To hear great speakers like this every month and engage in The Board You Could Never Afford®, or to find a local group near you, visit

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