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Make Your Website More Effective

Leaders Forum 9, chief executive mentoring and experiential learning group (with members from NW London, Herts, Beds and Bucks) recently had web/internet expert Graham Jones talk to them about ‘why they should scrap their corporate website’

The key points about making your website more effective were…

  • Your website is not your brochure – your website will be more effective if it provides information to allow people to solve their problems/answer their questions
  • People will spend a few seconds looking at your website before making the decision to go elsewhere – make your website more effective by grabbing attention and ensuring it is easy to navigate
  • Make your website more effective by ensuring a large percentage of content is not only about your audience, but also written by them
  • There is a growing feeling that everything on the web/internet should be free. Providing free content will help to ensure your website is more effective.

The Academy for Chief Executives, a leading provider of experiential business learning facilitates peer groups of CEOs and Managing Directors who meet together every month to network and take full advantage of experiential learning. To hear great speakers like this every month and engage in the Board You Could Never Afford you can find out more about the NW London, Herts, Beds and Bucks group, or to find a local group near you, visit

One Comment

  1. herry says:

    although too late but I am happy to get good information from here, and I hope still can get more information from here.

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